Bloggers Chit Chat: Episode 2

Welcome to the second episode of Bloggers Chit Chat Series.

Meet Ayesha Siddiqua, who is a work from home mother of 3 school aged kids living in Jeddah, Saudi Arabia as an expat. She is a professional blogger and social media strategist. Her blogs have been featured on Baby Center, Dubai Women, Daily Mail, Huffpost, SITS Girls, Expat Blogger, and a host of other places in the past 14 years. Jeddah Mom won the Best Productivity and Personal Development Muslimah Blog award this year hosted by Her blog also got featured in the top 5 position at Feedspot as the most popular blog in Saudi Arabia for the past 4 years.

Check out her website by simply Clicking Here and keep on reading to know more about a woman behind the famous “Jeddah Mom” blog.


1. Where are you from, which city you live in and since when are you residing in KSA?

I am an Indian expat in Jeddah, Saudi Arabia. I have been living here since birth. 🙂

2. When and why you started blogging?

I started blogging in 2003 when I was in college as a place to stay connected with my friends from school, who had moved all over the world. Little did I know, that I would move back to Saudi after marriage, and soon start journaling my ‘Trailing wife’ and ‘new mom’ adventures.

In 2016, I changed my blog’s name when someone told me that I should call it “Jeddah Mom” as that would be more appropriate for what I wrote about. It’s been the best decision ever!

3. What do you blog about specifically?

I help Muslim mothers raise extraordinary kids and build happy homes where everyone (including the mom) can thrive. You can find articles about motherhood, kids activities, education (for moms and kids), home management and ways mothers can be ‘more than just a mom’. 🙂

4. What do you like about living in KSA and/or anything you dislike?

I love Saudi Arabia. It is the only home that I know. May God protect this country and the King.

5. Is there anything you miss the most about your home town?

I miss Indian weather and greenery of course! We only have varying degrees of Summer here!

6. Are there any specific bloggers you enjoy following and wait for their updates/posts/stories? What’s special about them?

I have a whole list of bloggy buddies that I follow. Almost all of them are my close friends now even though we are spread all over the world.

I love my blogger friends. I have travelled to India, UAE, US and Canada to meet my blogger friends not to mention the several that I have met locally too. We have had some great time together. They are the only people who understand my crazy talk while everyone in real life have no idea what I am excited or depressed about!

Four bloggers that I absolutely love and follow are @amuslimmamacomics, @ayeina_official, @multiculturalmotherhood, and @letslearnmama

View this post on Instagram

A few days ago, these books arrived in our home. 📚 . My kids get so excited when we get new books. It’s like someone has come over and are sharing themselves with us. They want to know all about the author, who drew the pictures, what’s the story… and they’d spend days with each book trying to remember every picture and every word. (Of course every few minutes mom will be disturbed to tell the story over and over again or ask a question or even just to point out what they love about it. ) SubhanAllah a child’s inquisitive mind! . . Thank you @bismillahbees for the beautiful gift. JazakAllahu Khayr 💖 . I will come back and talk about each of these books in more posts because there is something special about each one of them. I don’t want to miss anything! . But to those of you who have babies or toddlers and preschoolers… even children in grade 1 &2, I highly recommend you add these to your personal collection. . All of these books are unique in themselves and so much fun. There are rhyming and singing books. If my kids were smaller, I know they’d have made me sing these every night for them! Alhamdulillah they now sing to each other and their dad. 😂 . I love how beautifully they are written. Simple language, beautiful graphics and they all have activities to go along with them. They are perfect to introduce children to Islam from birth. MashaAllah. . I am really impressed by the high quality of illustrations… for years I’d wished there were pretty Islamic books that we could adapt to do book based activities from. Here you go! 😍🤩 🎨 🖍 . . So, here is my recommendation for all those of you who have little children. Definitely get these. They are available with @littlemuslims.giftfactory who are the main distributor here in Saudi Arabia and also for India. You can DM them for more info. . These books are available on Amazon too. You can also contact @bismillahbees directly. . Tell me: do you have these books? Share with us what you love the most? #jeddahmom #islamicparenting #muslimoms #jannahforkids #islamicbooksforkids #muslimhome #booksformuslimkids #muslimtoddlers #raisingmuslims #raisingmuslimkids #saudiarabia #islamforkids

A post shared by Aysh | Common Sense Parenting (@jeddahmom) on

7. Tell 3 weird/funny things about yourself that no one or very few people know.

Well… I guess I’ll have to ask my kids how funny I am. They think that I am hilarious to hide candy in the meats drawer of the freezer. I cheat in Carrom board. They also think that I am hilarious in that I open the fridge and can’t remember why I opened it.

8. Share with us your happiest life moment.

Becoming a mom.

9. Other than blogging, what do you like to do in your free time?

I crochet, I tat lace, I do lots of crafts and I love playing with my kids.

10. How do you manage time to run your blog efficiently?

I have office hours 8-5pm (with a 2 hours break for lunch time). I work from home 5 days a week. Blogging and digital marketing is my full time business.


11. What strategy do you think worked well for you to get more traffic to your blog?

I only rely on search engine traffic and emails for my blog. I have been blogging for 17 years. I have seen social media platforms come and go. I don’t trust them to be a reliable source of traffic at all. One fine day you get up and their rules have changed! It is just fruitless to spend so much time and watch it all go down.

My audience finds me from Google and then they hop on to my social media accounts to know the person behind the blog. That’s how blogging really works.

12. What do you think is more important – gaining more followers or focusing on creating interesting and relevant content? Why?

Definitely relevant content. I like to consider my blog as a place where people come to find solutions to their most pressing problems. If they like what I share, they stick around and want to hear more from me. If they don’t like my content, they were never my people.

13. Have you faced any challenges in your blogging journey so far? If yes, did you manage to overcome it?

There haven’t been challenges as such but I hate it when people steal my content. I don’t mean stealing ideas or topics as such, but more so stealing my blog posts, graphics, printables, e-books and then pasting it or sharing it with their friends without credit.

It really hurts my heart when people disregard my hard work like that. What’s wrong with saying, ‘Hey, Jeddah Mom wrote this. I love it and I think you should grab it too. Here’s the link!’ or saying ‘Here’s my take on what Aysh said on her blog…’ and then continuing on. I’d love to share your article and support you. It makes my head hurt when I see good bloggers doing this too.

What did I do to overcome it? What can I do? If I catch them, then I will try to educate them or if it is someone who is doing it knowingly, I will just ignore. It is no use letting someone wastes your time and energy like that. They are answerable to God.

14. What do you find the most frustrating aspect of blogging?

Social Media, for sure! How many platforms should I manage??! I hate it. It was really so simple in the old days.

15. If someone is interested to start a blog, what tips you would like to share?

The first thing I want to say to every new blogger is that please don’t think that blogging in today’s times is about writing whatever you like and expecting that people will come and read.

Nope. Doesn’t work like that.

Write with purpose for ‘someone’, giving them value for the time they took to come read you. Write Quality Content.

I have a Blogging related blog where I teach people everything from starting a blog to making a business. From time to time I conduct courses too. I’d love for anyone interested in blogging to come join me there.

Rapid Fire Round!

Summers or Winters


Vegetables or Meat


Water or Cold Drink


Chinese or Italian


Homemade Food or Dine out

Homemade food

Weekend or Weekday


Sweet or Savory


Movies or Soap Serials


Tea or Coffee


Texting or Talking


Dawn or Dusk


IPhone or Android


That’s a wrap. I hope you enjoyed reading it.

Don’t forget to drop by and subscribe to her blog and follow her on Facebook and Instagram. I am sure you will love her blog as much as I do.

Next Episode: 20th August 2020

Posted by

Hello! Welcome to my space. I am a Pakistani from heart, born in Karachi and spent good 27 years of my life in that country. I am happily married and a stay-at-home mom, currently residing in KSA which i now call as my new home. This blog is my happy place where I will post about lots of different things, including my motherhood journey, lifestyle, book reviews, my thoughts and feelings about different issues and generally about my life on the go. I am an introvert who generally sucks at expressing her emotions verbally but loves to write them down. I hope you find the content here relevant and interesting to read. Looking forward to build a great community here. Have a great day!

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